Branding, Strategy

Task

our team played a key role in building the brand identity from naming, business model strategy and positioning, to an extensive brand identity styleguide featuring E-commerce Website UX/Ul and brand messaging framework.


Strategy

Brand Strategy,
Brand Positioning


Design

Identity Design


Content

Communication
Design


Client

KalchaHut

OVERVIEW

Our brand overview motivates and defines every aspect of our identity and brand strategy.

It's how we know what to aim for and how best to achieve it. Everything we make, say or do is done for this purpose. Its at the core of our brand strategy

APPROACH

With this connection, we know our ambitions link back to the truth at the heart of our product.

It's how we know what to aim for and how best to achieve it. Everything we make, say or do is done for this purpose. Its at the core of our brand strategy

Capabilities

How we made KalchaHut Standout.

01.

Product Truth

Our collection folio is a balanced blend of diverse and dynamic taste.

02.

Functional Benefit

Allow artlovers express and connect to their individual cultural preferences.

03.

Emotional Benefit

To inspire self-expression by staying true to our creative spirit.

04.

Brand Purpose

To provide a harmoniuos canvas that enhances the cultural exploration experience.

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